This award aims to celebrate Businesses which have their origin in creativity, skill and individual talent and which have demonstrated commercial success from a rural base, or by developing content that uses or embraces a rural theme. We will look at how these businesses are creating jobs and contributing to the economy as well as how they might bring together communities.
The winning business will be able to demonstrate the following:
- Clear strategy for business growth and sustainability and demonstration of the achievement of the aims and objectives
- A clear understanding of the market and customers to whom the business is selling
- Customer satisfaction
- Strong business and financial results
- Innovative approach to delivering creative output that achieves client objectives
- How being rural shapes the way that the business operates
- Customer and staff engagement
- Effective leadership, operation and management
- Uniqueness in offering – what sets the business apart from the competition
- An ethical approach to business
The entry criteria provided act as a guide only. If you are unsure what to include or how to present it, please contact the RBA office.